What started as a punny nickname for Da'Shan, transformed into a media writing legacy and a new brand building slowly but surely. 

Ashanti Talks New Single & NFL's 'Take a Knee' Protests: 'I'm Praying That Things Change Very Soon'

“If it ain’t about the money, say less,” Ashanti advises on the hook of her fresh single “Say Less” — a west coast RnBass jaunt produced by DJ Mustard and featuring Ty Dolla $ign. That’s exactly the mood she felt when catching up with Billboard Style on a Thursday night in her Los Angeles condo. A pioneer of contemporary R&B, Ashanti is not only focusing on more new music slated to be released next year, but also her additional business endeavors.

Melissa Forde on Releasing Her New Era Hat Collaboration Collection

On Friday (Sept. 8), Brooklyn sportswear boutique Vinnie's Styles turned into a “Bajan Summer” to celebrate the launch of Melissa Forde’s M$$ x New Era collection. As a low-key New York Fashion Week event, Forde (who also happens to be the best friend of Rihanna) bopped along to reggae and dancehall jams as she celebrated her native Barbados with a collection of bucket hats and trucker caps. According to Forde, this is her first hat collection with premier sports apparel brand New Era...

Jhene Aiko's Older Sister, Mila J, on Her 'Scorpio Fashion Sense', Playboy Photo Shoot, & Love of SZA

One of the more underrated music releases this year is Mila J's Dopamine. What started as a Valentine's Day release of MILAULONGTIME -- a seven track mix-tape taking inspiration from a famous Full Metal Jacket line -- expanded into a 13 song EP featuring new cuts. As for us? Here at Billboard Style, we recommend this trap&B journey centered on the emotions of love -- particularly for fans of the electro-soul vibes heard on SZA's CTRL or Dawn Richard's Redemption.

Top 7 Stylish Musicians Who Are NBA’s Courtside Killer Kings & Queens

The sky is truly the limit for Diddy when it comes to his courtside style. Just for emphasis, the mogul has cheered on some of the best players while wearing floor-length fur coats. In this throwback picture from a playoff game in 2003 between the Boston Celtics and the then-New Jersey Nets, the rapper decked himself out in his label Sean John -- this particular look of cool gray and pristine white reminiscent of a certain era of fashion.

Rihanna's Game-Changing Bob: Hairstylist Ursula Stephen Remembers the Haircut Ten Years Later

When the music video for Rihanna’s hit number one single “Umbrella” first aired in March 2007 (followed by an appearance from the leading lady on the red carpet of the 20th annual Nickelodeon Kids' Choice Awards), it unveiled a side of the singer fans weren’t familiar with. Rocking a jet-black bob haircut, Ri -- who at the time was known for her catchy yet relatively benign track "Pon De Replay" -- solidified her entrance into edgier territory with Umbrella's parent album Good Girl Gone Bad, ush

Singer Drew Vision Danced for Beyonce, Modeled for Coach and is Ready for Center Stage: New Face, Fresh Style

"I always accessorize," says Drew Vision, when asked about his personal style. The New York-native, indie R&B-soul singer then proceeds to pull out three golden rings and two earrings from Topman out of his pocket. While adding the accessories to his casual ensemble of a Reason sweater hoodie, Zara jeans, and worn-in brown leather Aldo boots, the singer explains that the outfit was actually rushed last minute. Billboard Style interviewed the emerging talent.

Shade Blocking: Nicki Minaj's 6 Best Sunglass Looks

It's been a rollercoaster start of 2017 for the self-proclaimed "Queen of Rap," Nicki Minaj. She started out the year announcing her breakup from Meek Mill and releasing new features before engaging in an epic feud with Remy Ma. Through it all, the femcee has continued to stunt -- and stun -- on Instagram with various pairs of sunglasses. The shade-blockers she uses to ignore all the haters range from the high-end designs of Chanel to the futuristic lenses by her personal fave, Alexander McQueen.

8 More Times Beyoncé Had The Best Pregnancy Style

Maybe the L.A. Clippers were distracted by Beyoncé's oversized Gucci purse during their elimination from the NBA playoffs on April 30. As the Utah Jazz sprinted into the next round, the $1,790 bag -- reading "Modern Future" in Olde English font -- dazzled courtside. This is not the first time, the entertainer has made a Gucci fashion statement on the sidelines of a basketball game this year: During February's All Star Game, she wowed in a $22K green kimono from the label. The singer also sported...

These Are the 10 Best Fashion Moments From Beyonce's 'B'Day Anthology Video Album'

Long before her self-titled surprise album of 2013, and its follow-up of 2016, LEMONADE, Beyoncé toyed with the concept of a visual album for her sophomore release B' Day. On Apr. 3, 2007, the superstar re-released her 2006 effort as a deluxe edition with five new tracks and a few latin songs, alongside her B' Day Anthology Video Album. The Anthology consisted of 13 music videos featuring some previously released, and a fresh set of nine new visuals recorded in...

Rihanna Wears Fenty x Puma During Surprise Visit to L.A. Pop Up Shop, Jams to Kendrick Lamar on the Way

Rihanna at the FENTY PUMA by Rihanna Experience on April 18, 2017 in Los Angeles. Rihanna graced her Puma x Fenty two-day pop up shop with her presence yesterday (April 18). Earlier in the day, Puma tweeted the address of the LA venue hosting the collection's pop-up shop, alongside an image of the line's coveted Bow Creeper Sandal. An hour later, the fashion retailer tweeted "Yes [crown emoji] .[email protected] be attending the #FENTYxPUMACollection shop" -- immediately sending droves of her....

Rihanna Goes 'Desperado' At Dior Fashion Show, Plus 5 More of Her Best Fur Coat Looks

Last night (May 11), Rihanna attended Dior's Cruise 2018 fashion show donning a fur coat  -- making for one of her coziest looks to date. Although the choice came as sort of a surprise for the California spring weather in May, the singer managed to stand out in a stunning way. After all, she loves her fur and pulls it off every time. Here's that look and five more memorable fur coat moments from the BadGal.