What started as a punny nickname for Da'Shan, transformed into a media writing legacy and a new brand building slowly but surely. 

"Flashing lights... Flashing lights" - The background vocalist of Kanye West's "Flashing Lights" (2007) 

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Remy Ma Previews New Music, Brings Out Lil' Kim, Desiigner and More For Star-Studded NYC Show

Remy Ma not only lived up to her moniker of the Bronx Savior during her Irving Plaza concert on Friday (March 16): She earned the title of Master of Ceremonies after a show that featured tons of surprise cameos from major talent. Two hours before the headliner would take the stage, her fellow Love and Hip Hop New York co-stars warmed up the crowd with a few cult favorites. Rapper Bianca Bonnie made a point to emphasize her verses during a throwback performance of 2006’s “Chicken Noodle Soup,” e
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Beyoncé and JAY-Z's 'On The Run II Tour' stop in Vancouver was full of lessons

For the past 11 days, I embarked on my first journey through the west coast of the U.S. Since the Carters announced their "On The Run II Tour," I had the bright idea to see them outside of my home base of New York City. Recently, I developed a new hobby of attending concerts in different cities because I was somewhat tired of the same event humdrum the Big Apple had to offer. I thought Vancouver would be the perfect location to witness the royal American music couple, while simultaneously immersing myself in foreign culture. What originally had been an excuse to finally vacation in Canada expanded into a more grand musical journey.

Hiatus Kaiyote's Nai Palm on Her Solo Debut 'Needle Paw,' Australian Roots & Covering David Bowie

As Naomi "Nai Palm" Saalfield commanded the stage of the Music Hall of Williamsburg in Brooklyn, Monday night (Oct. 16) her raw vocal talent became more of a powerful instrument than the Flying V-type electric guitar she was holding. Wearing a spacy metallic blouse and matching knee-high, platform boot, the frontwoman of Australian indie quartet Hiatus Kaiyote captivated the venue’s intimate crowd with her everlasting vocal range and depth previewing songs from her solo album, Needle Paw (Sony M

Melissa Forde on Releasing Her New Era Hat Collaboration Collection

On Friday (Sept. 8), Brooklyn sportswear boutique Vinnie's Styles turned into a “Bajan Summer” to celebrate the launch of Melissa Forde’s M$$ x New Era collection. As a low-key New York Fashion Week event, Forde (who also happens to be the best friend of Rihanna) bopped along to reggae and dancehall jams as she celebrated her native Barbados with a collection of bucket hats and trucker caps. According to Forde, this is her first hat collection with premier sports apparel brand New Era...

Remy Ma Visits NYU to Talk Overcoming Challenges & Rebuilding Her Brand After Prison Sentence

On Thursday, Remy Ma visited NYU to speak to some students about the challenges she faced in her life and how she overcame them, joining a panel of three other black female innovators -- digital marketing strategist Karen Civil, fashion blogger Claire Sulmers, and The Read podcast co-host Crissle West -- who are trailblazing and breaking boundaries in their respective media industries. The event was held by the school's Organization of Black Women (OBW), as part of their annual Women on the Move...

Katy Perry Says 'Bon Appetit' by Handing Out Cherry Pies to Fans in Times Square

Fresh off of dropping her latest Migos-featuring single "Bon Appétit," Katy Perry surprised fans in New York's Times Square on Friday (April 28) by handing out cherry pies from a food truck. Before her arrival, the singer tweeted the song's lyric ("Open 24") alongside a photo of a food truck embellished with cherries and the phrase "World's Best Cherry Pie." At the truck's location -- positioned next to an American Eagle Outfitters and a few feet away from the red TKTS stairs -- Perry's disco-....